Coinbase Launches Stocks, Prediction Markets, and Solana Trading in Push to Become an “Everything Exchange”

• Coinbase expands into stocks, prediction markets, Solana DEX trading, and AI-driven finance, advancing its vision of becoming a global on-chain “everything exchange” for users.

• Coinbase rolls out stock trading for users in the United States, allowing customers to buy, sell, and manage leading stocks and ETFs directly from the main Coinbase app.

Coinbase has unveiled one of its most ambitious expansions to date, pushing far beyond its crypto-only roots by rolling out stock trading, prediction markets, and deep integration with the Solana ecosystem.

The move marks a significant step toward CEO Brian Armstrong’s vision of turning Coinbase into an “everything exchange” that supports users’ whole financial lives on a single platform.

The new offerings, now rolling out to users in phases, blend traditional finance with on-chain infrastructure, reinforcing Coinbase’s long-term strategy of building an always-on, globally accessible financial system.

Coinbase Brings Stock Trading Directly Into Its Core App

Coinbase has begun rolling out stock trading for users in the United States, allowing customers to buy, sell, and manage leading stocks and exchange-traded funds directly from the main Coinbase app. For the first time, users can hold equities alongside crypto assets in a single portfolio view, using either U.S. dollars or USDC.

Unlike traditional brokerages, Coinbase’s stock trading experience removes rigid market-hour constraints. Users can trade stocks up to 24 hours a day, five days a week, allowing them to react instantly to earnings reports, macroeconomic developments, and weekend news. Coinbase plans to expand the offering with thousands of additional stocks over the coming months.

This integration represents more than convenience. It reflects Coinbase’s belief that the future of finance will be on-chain. By introducing equities into its crypto-native environment, the company is laying the groundwork for tokenized stocks, which could eventually trade around the clock, settle instantly, and be used seamlessly across decentralized applications.

Tokenized Stocks and the Launch of Coinbase Tokenize

As part of this broader vision, Coinbase is preparing to launch Coinbase Tokenize, an institutional-grade platform designed to support the issuance and management of tokenized real-world assets. The platform will provide the infrastructure needed to bring stocks on-chain, including custody, compliance, and settlement tools.

Coinbase believes tokenized stocks will unlock global access to equities, enable instant payments, and allow stocks to be used directly within on-chain financial systems. While the initial rollout focuses on traditional stock trading, Coinbase Tokenize signals where the company sees markets heading next.

Prediction Markets Arrive Through Kalshi Integration

Coinbase is also entering the prediction markets space by integrating Kalshi into its platform for U.S. users. The feature allows customers to trade contracts tied to real-world outcomes, including elections, sports events, economic indicators, and cultural moments.

Prices in these markets are determined by collective trading activity, turning them into real-time signals of crowd expectations. Users will be able to manage prediction market positions alongside their crypto holdings, stocks, and cash balances within the same interface.

Coinbase plans to expand this offering over time by supporting additional prediction market platforms, aiming to create a broader and more liquid marketplace for event-based trading.

Futures and Perpetuals Become Easier for Retail Traders

Derivatives trading is also receiving a significant upgrade. Coinbase has introduced a simplified futures and perpetual futures trading experience directly within its main app, making advanced instruments accessible to a broader audience.

Previously limited to Coinbase Advanced, these tools now allow millions of U.S. users to trade futures and perpetual contracts with less upfront capital. The streamlined interface is designed to make derivatives trading as intuitive as spot crypto purchases, while still offering capital efficiency and potential tax advantages across crypto and commodity markets.

Solana DEX Trading Comes to the Coinbase App

One of the most significant updates for crypto-native users is Coinbase’s expansion into trading on Solana’s decentralized exchange. Through direct integration with Jupiter, Solana’s leading DEX aggregator, users can now swap thousands of Solana-based tokens without leaving the Coinbase app.

This integration enables access to newly launched tokens from the moment they go live, offering exposure to one of the fastest and most cost-efficient blockchain ecosystems. With millions of assets now available across Base and Solana, Coinbase is positioning itself as a gateway to both centralized and decentralized markets.

Coinbase Business Expands Financial Tools for Companies

Coinbase is also scaling its offerings for businesses with the general availability of Coinbase Business in the United States and Singapore. The platform provides startups and small businesses with tools to send and receive global payments, manage crypto assets, earn rewards on USDC holdings, and automate financial workflows using Coinbase’s regulated infrastructure.

Over time, Coinbase plans to extend stock and token trading capabilities to business accounts, enabling companies to hold and swap crypto, equities, and on-chain assets from a single platform.

AI-Powered Financial Guidance With Coinbase Advisor

Looking ahead, Coinbase is introducing Coinbase Advisor, an AI-powered financial assistant embedded directly in the app. The tool allows users to ask natural-language questions about portfolio construction, market trends, and investment strategies, receiving personalized responses powered by Coinbase’s data and products.

Coinbase views AI-driven guidance as a foundational layer of future finance, aiming to make high-quality financial advice accessible rather than exclusive. Beta access for Coinbase Advisor is currently rolling out to early users.

The Base App Launches Globally as an On-chain “Everything App”

Alongside these financial upgrades, Coinbase has launched the Base App in more than 140 countries. Designed as an on-chain everything app, Base combines social content, trading, payments, discovery, and earning into a single experience.

Content within the Base App is tokenized and tradeable, allowing creators to own and monetize what they produce. A personalized discovery feed connects users with coins, creators, and communities, while enabling direct trading in just a few taps. Coinbase believes this model shifts value away from platforms and back to individuals.

Building the Infrastructure for On-chain Payments

Coinbase’s developer platform is also expanding rapidly, focusing on custody, payments, trading, and stablecoins. Payment APIs are already being adopted by fintech firms such as Deel, Papaya, and dLocal, while stablecoin checkout solutions have launched on Shopify.

The company has also introduced custom-branded stablecoins backed by flexible collateral, including USDC, and unveiled x402, an open payment standard that enables stablecoin payments across the web. In just 30 days, x402 has supported more than $200 million in annualized transaction volume.

Coinbase’s Next Chapter as the Everything Exchange

After thirteen years of building crypto infrastructure, Coinbase is entering a new phase. By merging stocks, derivatives, prediction markets, decentralized trading, AI guidance, and payments into a single platform, the company is redefining what a financial exchange can be.

Coinbase’s strategy is clear. The future of finance will be on-chain, always-on, and globally accessible. With this latest expansion, Coinbase is positioning itself at the center of that future.